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Reddit Poll

Reddit Polls let users submit multi-option polls as a post type — built-in voting, automatic result aggregation, and a typical 24h to 7d voting window.

Reddit Polls are a native post type that lets users submit a multiple-choice poll directly into a subreddit, with up to six options, a configurable voting window (1 to 7 days), and automatic result aggregation. Polls were introduced in 2020 and have become a moderately popular post type in many subreddits, particularly for community-question threads.

The mechanic is simple. Users vote on poll options just like upvoting; the post displays running totals during the voting window and final results after. Comments are still possible underneath the poll, often discussing why someone chose a particular option. Reddit Polls show vote counts but not identity — votes are anonymous, which encourages honest input.

For founders and product researchers, Reddit Polls in your category subreddits are surprisingly useful quantitative input. "What feature do you wish [category] tools had?" or "Which of these pricing tiers would you actually pay for?" run in front of an engaged technical audience can produce honest data that survey panels charge thousands to replicate. The selection bias is real (Reddit users skew technical and opinionated), but for early-stage product decisions the qualitative depth in comments combined with the quantitative vote distribution is high-signal.

Not every subreddit allows polls. Many subs specifically disallow polls in rules because they generate high-volume low-quality posts when overused. Always check the rules and consider reaching out to mods if you want to run a research poll — most are happy to allow well-framed research from genuine participants but will remove generic polls from drive-by posters.

For monitoring, Reddit Polls about your category or competitors are valuable to surface. "Which CRM do you actually use?" running in r/sales is essentially free market research data — and the comments under it often contain more depth than the poll itself.

Related terms

  • SubredditA subreddit is a topic-specific community on Reddit, prefixed with r/ (e.g. r/SaaS, r/Entrepreneur), with its own rules, moderators, and members.
  • User-Generated ResearchUser-generated research is the practice of using Reddit as a primary qualitative research source — reading real user discussion to learn about buyer pain, vocabulary, objections, and competitor dynamics.
  • Buyer Intent on RedditBuyer intent on Reddit refers to signal phrases in posts and comments that indicate the author is actively researching or shopping for a solution — e.g. "anyone recommend," "alternative to," "best tool for."
  • UpvoteAn upvote is the primary positive signal on Reddit, a single click that pushes a post or comment up in ranking and adds one to its score.